Three Big Takeaways from RE+ Solar Conference

Time: Sep 28, 2022 07:00:00 AM

In September, the FranklinWH team joined more than 27,000 clean energy leaders from across the U.S. and internationally to share best practices and expand business prospects. For three days, we came together toward one common goal: to move the clean energy industry forward.

The FranklinWH exhibit was a destination where attendees flocked to not only learn about our energy management solution but also to engage with FranklinWH speakers and guest experts at our in-booth presentation arena.


FranklinWH CEO and Co-Founder Gary Lam kicked off the two days of presentations. A lot of great information, lessons learned, and best practices were shared. Overall, the three most interesting takeaways emerged.


Takeaway #1:  Building a solar business requires trust and credibility


Moderated by FranklinWH’s own Justin Hopkins, our guest panel featured three speakers – all legends in the solar power industry:

  • Barry Cinnamon, CEO of Cinnamon Energy Systems, long-time advocate of renewable energy and a widely recognized solar power and battery system expert
  • Joe Ordia, Solar Surge, former installer and YouTube social media industry influencer
  • Mohammed Abdalla, Founder and CEO of Good Faith Energy, a leading Texas-based installer

The discussion covered multiple topics – from setting expectations when code is ever-changing to why never arguing with an inspector. However, the biggest takeaway was the consensus that, regardless of the type of solar business, the universal key to success is putting the customer at the center of the business model and building credibility as a trusted advisor.


Takeaway #2:  FranklinWH uniquely solves supply chain reliability challenges


It’s no secret that the home battery market has its supply chain issues and that stationary storage systems often compete at a disadvantage against the higher profit electric vehicle market needs. That tension is particularly problematic for manufacturers that provide both EV and home battery solutions. 


FranklinWH’S team delivered a dynamic presentation explaining the battery supply chain and how the industry works. The takeaway was that FranklinWH is unique in how it resolves the industry’s supply chain issues to ensure distributor sales and delivery success.


First, we have a contract with a Tier 1 battery supplier – which is unheard-of merit for most startups. Second, our sole focus is home storage solutions and our core intellectual property (IP) technology avoids the compatibility issues often associated with white-labeled products. Third, because we understand both the distribution sales and the manufacturing processes, we are uniquely positioned to provide guidance to ensure that installers and their distributors have the battery inventory they need to meet delivery schedules. It’s not easy, but FranklinWH dedicates a lot of manpower to the task to ensure we address the supply chain challenges.


Takeaway #3NEC® 2023 evolving to meet AC interconnection complexity


With more than three decades of experience designing, installing, and evaluating grid-connected PV systems and as an expert actively involved in helping to develop PV codes and standards, Bill Brooks, PE and Principal of Brooks Engineering LLC shared his technical insights into National Electrical Code® (NEC®), 2023, and how it is addressing the increasing complexity of electrical connectivity.


The takeaway: NEC standards are evolving to meet today’s needs around AC coupled systems, including new standards around Microgrid Interconnect Devices (MIDs). And that’s good news when it comes to AC-coupling minimizing the need for main panel upgrades. 


Hands down, the 2022 RE+ was a great experience. Thank you to the speakers and panelists who shared their expertise. Thank you to our great distribution partners and thank you to all the attendees who stopped by the FranklinWH booth to discover the Franklin Home Power system, a whole-home energy management system that integrates solar, battery, grid, and generator power sources and manages them to optimize the safety, reliability and efficiency of home energy.


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